Jim Lopa of the Benigno S. Aquino, Jr. Foundation (BSAF), an avid cyclist, broached the idea of organizing an advocacy biking group similar to the LIVESTRONG initiative of global cycling icon, Lance Armstrong, to fellow bikers Anton Lacson, Joey Ramos and Bobbit Suntay, who coincidentally all had loved ones  who died of cancer. This partnership gave birth to what was initially called the iamninoy Cyclists, dedicated to helping people learn more about how Carewell can assist persons travelling their cancer journey, as well as to raising funds to sustain Carewell programs. After President Cory passed away, the group renamed itself the iamninoy-iamcory Cyclists and teamed up with Rudy Project (Phils.), to produce official jerseys. Registration payments by members  plus corporate support from Nokia, Audiowav and New Balance defrayed the cost of these jerseys, while providing a seed fund for the group.

As a formal launch event, the group mounted a ride around the Manila Polo Club-Forbes-Dasmarinas area on February 14, 2010 and, from then on, dubbed themselves the Cory for Carewell Cyclists to draw sharper attention to their advocacy.  The group has also ridden together at other events, including: the Ride for Cory, on 1 August 2010, to commemorate the death of President Cory Aquino.  The Free to Breathe Ride Against Lung Cancer along the SCTEX on 19 September 2010.